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A weekly web radio show in partnership with Webmasterradio.fm. Smart content every Monday morning, 10:00 AM (PST). Or, subscribe now to listen on your iPod™. Today’s communicators need to be equipped with the tools and techniques to understand and connect with their audiences. Gordon Rudow, CEO of Bonfire Communications, along with a wide array of thought leaders discuss this challenge and provide both breakthrough thinking and practical advice to help you drive new action with the people who matter most. FIRED UP! is a weekly radio show that explores the connection between communications and human motivation. The program is dedicated to making professional communicators more effective at motivating people to buy products and services, agree to strategies and business initiatives, and proactively embrace efforts requiring shifts in thinking, feeling, behaving, and interacting. While taking a stand for relevance and compassion, we will share ideas that create higher returns on our audience’s communication investments. In that sense, FIRED UP! is a show that delivers both business impact and social importance. Follow. Ask. Join the conversation. UP NEXT: > Arjuna Ardagh is a coach, writer and public speaker. He is the author of seven books and other products, including the bestseller The Translucent Revolution, and his most recent book Leap Before You Look. He is the Founder of the Living Essence Foundation, a non-profit organization dedicated to the awakening of consciousness within the context of ordinary life. Free tools for FIRED UP! listeners. Listen now. RECENT GUESTS: > Gifford Pinchot, is an author, speaker and consultant on innovation management. His best-selling book, INTRAPRENEURING: Why You Don't Have to Leave the Corporation to Become an Entrepreneur defined the ground rules for an emerging field of enterprise: the courageous pursuit of new ideas in established organizations. Listen now. > Michael J. Gelb, Author of How to Think Like Leonardo da Vinci and Innovate Like Edison is the world’s leading authority on the application of genius thinking to personal and organizational development. He is a pioneer in the fields of creative thinking, accelerated learning, and innovative leadership. Listen now. > Dov Frohman, Co-Author, Leadership the Hard Way and Founder of Intel's operations in Israel. Listen now. > Libby Sartain, Author, Brand From the Inside: Eight Essentials to Emotionally Connect Your Employees to Your Business and active business advisor and board member. Listen now. > Art Kleiner, Editor-In-Chief, Strategy + Business and Author of many books including, Who Really Matters: The Core Group Theory of Power, Privilege, and Success Listen now. > Garry Ridge, President & CEO, WD-40 Company and Co-Author, Helping People Win at Work: A Business Philosophy Called "Don't Mark My Paper, Help Me Get an A" Listen now. > Jonathan Willard, Leading Communications and Branding Consultant to many of the Fortune 100 Listen now. > Robert Fritz, Composer, Filmmaker, Organizational Consultant and Founder of Technologies For Creating and Author of the international bestseller 'The Path of Least Resistance' Listen now. > Ari Weinzweig, Author, Zingerman’s Guide to Giving Great Service and Owner, Zingerman’s Listen now. > David Sibbet, President and Founder of Grove Consultants International Listen now. > David Allen, International Author of books including Getting Things Done, Lecturer, Founder and Chairman of the David Allen Company Listen now. > Beverly Kaye, CEO of Career Systems International and Author of many books including the international bestseller on retaining talent, Love 'Em or Lose 'Em and the Love It, Don't Leave It: 26 Ways to Get What You Want at Work Listen now. > Terry L. McKenzie, Senior Director, Global Employee Communication and Communities Organization at Sun Microsystems Listen now. > Dawna Markova, Author of The Open Mind and Editor of Random Acts of Kindness and many other award-winning books Listen now. > Jeffrey Saltzman, Principal at Kenexa and an Associated Fellow at the Center for Leadership Studies, School of Management at Binghamton University Listen now. > Marshall Goldsmith, Author of What Got You Here Won't Get You There and Sucession, Are You Ready? Listen now. > Axel Albin and Josh Kamler, Partners of Language in Common and Authors, Written on the City and Tiny Gigantic Listen now. > Shel Holtz, ABC, Communicator, Blogger, Speaker, Consultant and Author of many books including his most recent, Tactical Transparency Listen now. > Terry Pearce, Author, Founder and President of Leadership Communication Listen now. > Paul Salinger, Vice President, Event Marketing at Oracle Listen now. > Norm Smallwood, Author of the Leadship Code and Leadership Brand and Co-founder of The RBL Group Listen now. > Amy Lyman, Co-founder and Director of Corporate Research at Great Place to Work Institute Listen now.